Literally translated as “imagination field,” Sangsang Madang is a multi-culture complex where all creative types gather. They focus on promoting promising young local talent, and they host them through their several venues: they have a concert hall for live performances, a small theater for independent movies, lecture rooms for workshops, and a shop for independent design.
The most popular of their many venues is their 1st and 2nd floor product design showroom. They showcase new designers every few weeks to compliment their classic collection of unique products. They have makgeolli cups that show a waning moon as you drink and umbrellas with beverage holders that allow for free hands. Even if you’re not planning on buying, it’s a fun thing to do in Hongdae to just browse the unique products. It’s also one of the best places to buy gifts in Seoul as well.