Shopping in Seoul: 28 Popular Korean Clothing Brands to Buy – Seoulistic

Seoul, the fearless capital of South Korea is quickly claiming the spotlight for fashion. And if you want to go shopping in Seoul, here are some of the hottest Korean clothing brands that you’ll want to know. Grab your memo pad because it’s time for Shopping in Seoul 101! 😀

Note: To make your Seoul shopping experience more convenient, we tried to include all the links straight to one hot-spot, Myeongdong (some on the list do not have stores in Myeongdong and some may be more convenient to buy online!). Also, go to their official sites to see more pictures of their apparel.

1. Bean Pole – The designers of the 2012 South Korean national Olympic team have been around since 1989. Their official website ( says their clothes have a “neo traditional” look, which kind of makes sense. We think it’s just easier to say that their clothes look similar to Polo by Ralph Lauren ;). Oh yea and Gwyneth Paltrow, Prison Break Guy (Wentworth Miller), G-Dragon and Tiffany (of Girls’ Generation) have lent their beautiful faces and sexy bods for Bean Pole ads. Kpop + white people in Korean advertisements? Sold!

→ Style: similar to Polo by Ralph Lauren
→ Celebrity Models: Gwyneth Paltrow, Prison Break guy, G-Dragon, Tiffany
→ Official Site:
Google Map:  Beanpole – Myeongdong


2. Who.A.U – If you’re shopping in Seoul and are a fan of surfing and that California beach lifestyle, Who.A.U is perfect for you. The store advertises itself as the “California Dream.” And why not. Just put on one of their polo shirts and plaid shorts and see if you feel like a sporty Californian in a black and white photo (just like Hollister and Abercrombie & Fitch!).

Branches throughout Korea and a few in China and America. See the Who.A.U official website for specific store locations.

→ Style: similar to Abercronbie & Fitch / Hollister
→ Celebrity Model: N/A
→ Official site:
Google map: Who.A.U – Myeongdong


3. Codes Combine – Codes Combine features the very famous Jang Keun-suk and Go Junhui in their advertising campaign wearing dark clothes, dark eye makeup, some form of leather pants, leopard skin, fur on men, and other super edgy Korean fashion. But that’s just  the marketing campaign. According to their site, they’re more focused on layering and neutral tones. Oh, and they have a pretty sexy underwear line too 😉

→ Style: Really big on layering & neutral tones (via Codes Combine).
→ Celebrity Model: Jang Keun-suk, Go Junhui,  Jang Dong Geun, Yoon Eun Hye
→ Official Site:
Google Map: Myeongdong


4. BANC – If you’re shopping in Seoul for a youthful Korean clothing brand, BANC is where it’s at. They specialize in their own lego inspired characters, with lego Superman, lego Batman and a host of other fun characters. They’re also known for their cute Pucca prints. BANC is a cool brand to rock hoodies, sweaters and watches if you’re a 7-year old lego builder at heart.

→ Style: characters (lego, pucca, etc.) on hoodies/sweaters/watches
→ Celebrity Model: N/A
→ Official Site:
Google Map: n/a


5. Colonize – Another really fun Korean fashion brand is Colonize. Just like BANC, Colonize specializes in their own originally characters such as Lava Boy, Bubble Monster, Movement Girl among others. The colors are really bright and youthful, hopefully just like you!

→ Style: jackets/hoodies with their characters
→ Celebrity Model: N/A
→ Official Site:
Google Map: Cheon-ho Dong (천호동) (no Myeongdong outlet)


6. BSX – Want to look like G-dragon?! BUY THIS! Well… at least if you believe in the advertising 😉 BSX is another Korean clothing brand that stays on the simple side with singular tones or simple/classic patterns.  Maybe saving money on fabric dyes is why this brand is also on the affordable side. The fashion is safe, it’s affordable, and there’s G-Dragon. ‘Nuff said.

→ Style: Simple and Vintage (according to BSX)
→ Celebrity Model: G-dragon
→ Official Site:
Google Map: Myeongdong


7. DOHC – Although DOHC has classic and simple tees, shirts and pants, it’s definitely has its fair share of splashier patterns and designs. It also has those “old-style” Christmas sweaters that seem to be in such vogue these days. And although they don’t have any official celebrity models that we know of, here’s a bunch of celebs wearing their  stuff.

→ Style: “Multi Casual” (According to DOHC)
→ Celebrity Model: Caroline Trentini
→ Official Site:
Google Map: Myeongdong Lotte Department Store (7th Fl)


8. ASK (Enquired) – British clothing mixed in with a bit of Korean fashion? That’s like sounds super preppy. Maybe it is. But it’s also got a pretty darn Korean flair to it. This trendy European-style brand is also the parent company to DOHC (see above). Check this brand out if you want to look like Prince William 😉

→ Style: It is a major Korean promoter of clothing based on the Britain Code (the British Flag is used in most of their clothing). Somewhat similar to ‘Tommy Hilfiger’
→ Celebrity Model: Some previous models include famous Korean stars such as Kara & Joo Won for their 2010 Fall catalog.
→ Official Site:
Google Map: Lottle Department Store “Young Plaza”


9. Banila B – Basic, Comfort, Free, and Easiness,” is the motto that Banila B targets (according to their website). Banila B is a Korean casual brand combined with a bit of girlish sensibility. If you are into chic style clothing, you really ought to check this place out. Banila B can be categorized as ‘basic casual’ wear with a pinch of trendiness. It’s a trusted brand for people who are more refined and like showing off to the general public that they are unique and have a sense for fashion. Pricing is not too harsh on the wallet either 😉

→ Style: Style is very colorful and has a playful scheme to their clothing line (especially their actual shop outlet – it’s almost like “Barbie” land, if you know what we mean).
→ Celebrity Model: The whole gang of Girl’s Generation has been known to wear Banila B.
→ Official Site:
Google Maps: Lotte Department Store in Myeongdong


10. Crux – “Tradtional Casual Brand” is what Crux shoots for. Koreans seem to really embrace the European trend and like to incorporate it into their own Korean fashion. The design philosophy is British Fashion (similar to that of ‘ASK Enquired’). Crux’s clothing line ranges from flashy to the basics which includes checkered shirts and jackets for both men and women. Great quality.

→ Style: Similar to that of ASK Enquired (#8 on the list). It’s for guys and gals with a fashion sense who admire British youth culture.
→ Celebrity Model: Previous models include 2AM singer Changmin, Epik High rapper Mithera, and IU.
→ Official Site:
Google Map: Lottle Department Store “Young Plaza”

Keith Kim is a Korean-American who has been living in Korea for almost a decade. Being in a unique position as both a Korean and a non-Korean, he's put all his experience and knowledge for surviving in Korea in Survival Korean . Read it to learn how you can survive in Korea. Follow him on Facebook, YouTube, and Instagram.


  1. superbow2020live stream online free>/> href=”

  2. The Oscars 2020 nominations announcement for all 24 Oscar® categories took place in a two-part live presentation on Monday, February 09.

  3. yiwepas769 says:

    The 62nd Annual Grammy Awards ceremony is scheduled for January 26, 2020, at the Staples Center in Los Angeles. It will recognize the best recordings, compositions, and artists of the eligibility year, running from October 1, 2018 to August 31, 2019.

  4. Eddie Thomas says:

    Trump 2020 shirt
    trump 2020 t shirt
    Trump 2020 T-Shirts
    Make America Great shirt
    Trump Pence 2020 Shirt
    Re-elect Trump 2020 shirt
    Trump for president t shirt
    trump 2020 shirts funny
    trump t shirt 2020
    trump for president 2020 shirt
    Trump 2020 T-Shirt
    trump train 2020 t shirt
    donald trump 2020 t shirts

  5. Eddie Thomas says:

    Never Do Your Best Quit Shirt
    Shop Never Do Your Best Quit Shirt, Never Do Your Best Quit Shirts, Never Do Your Best Quit t shirt, Official Never Do Your Best Quit Shirt also available in hoodies.

  6. sovax2 says:

    Super Bowl LIV, the 54th Super Bowl and the 50th modern-era National Football League championship game, will decide the champion for the NFL’s 2019 and 100th season. The National Football Conference champion San Francisco 49ers will face the American Football Conference champion Kansas City Chiefs.

  7. Watching Oscars 2020 online has never been this easy. You can visit or install the ABC app on your mobile device and sign in using your TV or cable credentials.

  8. superbowllive says:

    The 2020 event will take place on February 2nd on the Hard Rock Stadium in Miami Gardens, Florida. While the regular season is broadcast by a multitude of channels, the 2020 Super Bowl broadcasting rights belong to Fox. super bowl liv live stream

  9. chiefsvs49ers says:

    I am very enjoyed for this blog. chiefs vs 49ers

  10. Fans outside USA and Canada will be able to catch the sport through Supercross Video Pass, and this will cover 240 hours of the game. One will be able to watch the game from any part of the world. The Video Pass will cover all 17 rounds

  11. nazro gayle says:

    Pakistan Super League 2020 date, Time, Results, News, Venue and details for all PSL 2020 franchises is updated here.

  12. The Super Bowl 2020 is one of the most watched sporting events across the United States. In case you want to watch the 2020 Super Bowl LIV online, we can help you out.

  13. thanks for the post I really like the way you are

  14. amazing post help me alooott.

  15. Exclusive red carpet coverage begins at 6:30e|3:30p, followed by the awards ceremony at 8:00e|5:00p. Oscar fans living in the markets listed below can watch the live broadcast of The Oscars awards ceremony at or with the ABC app by signing in with a participating TV

  16. Oscars 2020 Live Stream Online+ Red Carpet in HD. Watch 92nd Academy Awards Live Stream online from your Mobile, Tab, Laptop, Mac or PC.

  17. DAVIDSPORTS says:

    PSL 2020 THE FIFTH SESSION OF PAKISTAN SUPER LEAGUE. As Per Psl 2020 Schedule the quetta will kick off the PSL by playing Against two time PSL winner Islamabad United in Karachi national Stadium. People can watch live Psl 2020 match by the official broadcaster of PSL 2020. This Psl will entirely held in Pakistan. Their are total of Six teams and 4 venue.
    Karachi kings , Quetta , Peshawar , Islamabad United,Lahore and Multan Sultan . The four different venues are Karachi Stadium , Multan Stadium , Lahore Stadium and Rawalpindi Stadium.

  18. Watch Australian Grand Prix 2020 Live Stream F1 Race Online. You have come to the right place to guide F1 live stream results, schedule

  19. Eddie Thomas says:

    Trump 2020 Shirt – Official Trump For President 2020 T-Shirts
    Trump Officially Launched, Trump 2020 T-shirts, Trump 2020 T-shirt, Trump 2020 Shirts, Official Trump 2020 T-shirts, Trump Pence 2020 T-Shirts. Shop Now Trump 2020 T-shirts for Men & Women.
    Re-elect Trump 2020 and Order Trump 2020 Women’s T-shirts, Trump for President 2020 T-Shirt, Official Trump 2020 Sweatshirts & Hoodies Merchandise for Yourself & Your Maga-loving Friends!

  20. La seguente ripartizione della disponibilità e dei costi delle trasmissioni di F1 in tutto il mondo è stata compilata dai lettori di Fanatic F1. Il calendario F1 2020 qui sotto è uscito il 28 agosto ed è con 22 gare il programma di corse più lungo nella storia della F1. Ha 4 gare back to back. Australia-Bahrain, Norvegia-Spagna, Azerbaigian-Canada e Francia-Austria.

  21. TG4 unveiled the station’s 2020 GAA coverage today with details of their comprehensive schedule of GAA coverage for the coming months. TG4 will broadcast or stream 52 GAA matches between now and the beginning of April starting with live coverage. The AIB All-Ireland Club Semi Finals on Saturday 4th January. GAA BEO will continue to be the home of live and exclusive coverage of all the major finals. Including the Allianz Football League Finals, Allianz Hurling League GAA Football Championship streaming. AIB All Ireland Club Finals, Electric Ireland Sigerson, Fitzgibbon and Second Level Finals.

  22. Best Selling Fa-Thor T Shirt
    Your father is a man who stood up with you on all phases of life order now father’s day gift fa-thor t-shirt. Father is a precious gift from god, fathor like dad just way mightier. Fathor funny vintage trending awesome gift fathor shark shirt father’s day gift Viking father hero t-shirt. Harvey Martin FA-Thor Like Dad Just Way Mightier Hero.

  23. wildervsfury says:

    Deontay Wilder vs Fury 2 is one of the most highly-anticipated rematches in heavyweight boxing history. Deontay Wilder vs Tyson Fury 2 will be shown exclusively live on BT Sport Box Office wilder vs fury 2 live stream

  24. Met behulp van de steeds verder gaande ontwikkelingen is het heel gemakkelijk geworden om Brugge-De Panne 2020 te erkennen voor eventuele contracepties. Fans kunnen Brugge-De Panne 2020 Live Kijken online bekijken op hun Ipad, Mac, pc, pc of een ander Android-apparaat. Ze kunnen de onderzoeken bekijken en bekijken op elk punt, elke plaats, overal op de planeet. Op deze manier kunt u genieten van uw favoriete Brugge-De Panne 2020 Live Kijken Online. We waren van plan om de meest verhoogde kenmerken Live Kijken organisaties aan te bieden tegen de beste kosten. Fans moeten gewoon een beetje gemiddelde waarde betalen voor de live-spoutoefeningen van Brugge-De Panne 2020 match-ups. Het beste deel is dat je toegang krijgt voor Brugge-De Panne 2020, dus je zult je favoriete bijeenkomst of competitie de hele wedstrijd volgen en volgen.

  25. Esto fue todo sobre Volta a Cataluña 2020. Aquí obtendrá la información sobre Volta a Cataluña 2020, fechas, ubicación, entradas y acceso en línea. Al utilizar esta información, tendrá acceso a Volta a Cataluña 2020 en vivo. Compartiremos más información como esa. Para más información sigue visitando aquí.

  26. A NBCUniversal transmitirá a transmissão ao vivo das Olimpíadas de Tóquio 2020. Todos os fãs dos EUA podem assistir aos Jogos Olímpicos de Tóquio 2020 ao vivo neste canal. As transmissões dos Jogos Olímpicos de Verão e Inverno produzidas pela NBC Sports são exibidas nas várias redes da NBCUniversal nos Estados Unidos. incluindo a rede de transmissão da NBC, a rede em espanhol Telemundo e muitas das redes a cabo da empresa.

  27. I år sänds den största showen på jorden OS 2020 den 24 juli. Sommar-OS 2020 kommer att hållas i Tokyo. Sommar-OS 2020, officiellt känd som spelen i XXXII-olympiaden. Det är allmänt känt som Tokyo 2020 eller Recovery OS. Det är ett kommande internationellt multisportsevenemang som planeras äga rum den 24 juli till 9 augusti 2020 i Tokyo, Japan. med preliminära evenemang i vissa sporter som börjar den 22 juli. Som ett stort fan måste du vara redo för detta evenemang. Alla fans vill njuta av OS 2020 live på nettet direkt, men alla kan inte få chansen att njuta av detta evenemang i Tokyo. Du behöver mycket information om det här evenemanget. Vi hjälper dig att få kunskap om det.Sommer-OL 2020 live .

Leave a Reply

Your email address will not be published. Required fields are marked *